How to Develop a Buying and Selling Platform Like Haraj?

Today, whether buyers or sellers, they want convenience; this demand has brought excellent eCommerce websites and apps. In Dubai, one of the demanding eCommerce apps is Haraj, which allows sellers to deal in classified products.

Since the internet and smartphone usage are increasing, with more people using online marketplaces, businesses are investing in such eCommerce apps. This is the right time to join this competitive market and develop a better version of the Haraj app.

However, if you don’t know how to develop an app like Haraj, you are in the right place.

From the market size of Haraj to steps to develop such an app and more information are waiting for you in this article.

Let’s quickly get into it.

What is Haraj?

Haraj is an eCommerce app that operates only in Saudi Arabia and is a one-stop solution for every need, which makes it the best. This is a leading eCommerce platform because it fulfills every need of the people, including cars, real estate, and whatnot.

In the beginning, Haraj used to deal in cars and real estate, but with the growing demand, it started dealing in every category.

This platform offers convenience to both buyers & sellers by connecting them in a closed environment and offering the opportunity of safe transactions.

Every day, a significant number of people in Saudi Arabia visit this site, and the number is slowly growing. The huge success of this leading eCommerce app in the UAE is the biggest affirmation for the business to make an app like Haraj.

Why Invest in Building an App Like Haraj in Dubai?

Life in Dubai is quite busy, which makes traditional shopping a little challenging, whether it’s groceries, cars, real estate, or any household items. The introduction of an e-commerce app like Haraj in Saudi Arabia brings convenience for potential buyers.

Additionally, it has been witnessed that 91% of the people globally are buying products from the online marketplace due to the rise of smartphone usage.

However, some factors say that investing in creating a platform like Haraj will be a good investment. We have highlighted the factors below.

♦ Rise of Internet Usage

In cities like Dubai in the UAE internet is now available 24/7, due to which people are digitally connected and have adapted their lifestyle accordingly.

From ordering food to buying and selling products, people are doing everything online by taking advantage of high-speed internet. Since demand is also increasing for online marketplaces, it is high time for businesses to make the right investment and develop an app like Haraj.

♦ Market Growth

It is estimated that by 2033, the market size of eCommerce platforms globally will reach $20.16 billion, which is huge. This indicates that the eCommerce platforms and apps have brought evolution and are rapidly growing.

With time, people are looking for convenience in terms of everything, including shopping.

In search of a convenient shopping experience, more people are inclining towards online shopping platforms like Haraj. Thus, to stand out from the competition and offer a convenient shopping environment to potential buyers, one should build an app like Haraj.

♦ Evolving Consumer Behaviour

Consumer behavior is an ever-evolving element, and with the rise of digitization, they are leaving the traditional approach of marketing.

This has made the consumer look for online marketing platforms where they can find everything under one roof, like Haraj. You can match the changing consumer behaviour and fulfill their demand, for which you can create an app like Haraj.

♦ Government Initiatives

The economy of the UAE is highly dependent upon its natural resource, which is oil, and the government is taking initiatives to lessen this dependency.

Every year, while planning for the budget, Saudi Arabia keeps an estimated budget for planning tech projects. The government also takes initiatives for actively promoting eCommerce businesses, which comes as an excellent opportunity to build eCommerce apps like Haraj.

Market Stats about Haraj- Leading eCommerce Platform

You know that if you want to build a buying and selling platform like Haraj, it will be a profitable investment. Now, we are going to support this statement by sharing some prominent market stats about Haraj.

The Saudi Arabia-based eCommerce app Haraj has seen significant growth and success since its establishment. In 2022, Haraj witnessed a substantial growth in its users, with over 100,000 new users visiting Haraj. This has helped Haraj to earn a revenue ranging from $10 million to $15 million every year.

Globally, the eCommerce market has seen a noticeable boom. In 2023, it was expected that the eCommerce market would grow from $7.1 billion to $13.5 billion by the year 2028, which is a 13.8% CAGR. So, these stats highlight the strength of eCommerce apps like Haraj.

Key Features of Haraj App

If you are planning to develop an eCommerce app or platform, then you should know about its features to make it functional.

Here is the list of the key features of Haraj that need consideration by the eCommerce app development company in Dubai to build your app.

1. User Profile and Sign Up

To use the app, users need to sign up and create their profile with all the required information. So, ensure the registration process of your app is easy and less time-consuming. Incorporate social media login or email, or mobile number with two-factor authentication.

2. Product Catalog and Description

Users can list their product appropriately by adding a product catalogue, with a correct description and high-quality images. This is a powerful feature that can boost the sales of businesses. Without a neat product listing, 87% of customers will not return for a repeat purchase.

3. Advanced Search with Filter

Must add the features of advanced search and filter options that will make it easy for the users to search for their preferred products.

The search filter will help the buyers to search products as per different categories, price range, ratings, and more. So, it will save the time of the buyers and help them dodge irrelevant options.

4. Track Order

For the satisfaction of the buyers eCommerce app must have the feature of order tracking. This will give the buyers the real-time update of the products they ordered. This will offer transparency to the buyers and will build trust that can help to retain customers.

5. Customer Support (Chat/Call)

An eCommerce app needs to have the feature of customer support, both chat and call. This will help buyers to report any inconvenience and product issues that can be solved via call or chat. This will enhance customer satisfaction and build trust.

6. Payment Option

Your eCommerce must have seamless payment features that make it easy to handle every transaction. There must be multiple payment options like cards, cash on delivery (COD), e-wallet, and others to make it convenient for every customer.

Steps to Build an App Like Haraj

So, you are convinced to make an app like Haraj but get stuck, and you need help. We heard you, and this is why we have shared the steps to create an app like Haraj.

Let’s get to it.

Step 1: Market Research and Projecting

Before starting to develop an app, market research is crucial for its success. You must have an idea about your target audience, their needs, know your competitors, and define what is unique that you can offer in the market.

Then start planning so that you can develop an app as per the market requirements.

Step 2: Design your App

To build an app like Haraj, the designers of the mobile app development company in Dubai will first create the wireframes and the prototype. This is crucial because the plan is to match the interface of the Haraj app.

Further, developers will design the user interface (UI) and will build an intuitive and engaging user experience (UX). To ensure the smooth functioning of the app, prototyping is done, which will also make the app attractive and functional.

Step 3: Develop the App

After designing comes the development of the eCommerce app like Haraj, without which your app cannot be created. The whole development process is divided into three stages: the front-end development, the back-end development, and the third-party integration.

You are only able to develop a good app when you use the right tech stack, programming language, and development framework. Focusing on these elements will ensure the security, scalability, and performance of an eCommerce app like Haraj.

Step 4: QA and Testing

After you’re done with the development of the app, it’s time to test it and check quality assurance. This is a crucial step because you want to present a bug-free and error-free app to your users.

Testers will test the functionality, security, and performance of the app. Then QA will make sure the app will offer the best experience to the users without any issues after its deployment.

Step 5: Deploy and After Support

When you are sure about the quality and performance of the app, it’s time to deploy it on various app distribution platforms. You must plan the marketing of the app so that users know about it and get attracted to use it.

Make sure the after-sales support of your app is also excellent so that it will not disappoint the users. There must be an update feature so that you can keep your app updated with the latest version as per users’ needs.

Cost to Develop an App Like Haraj

Whether you are hiring a mobile app startup in Dubai or you have an in-house development team, you must know the cost of app development. The cost to develop a mobile app in Dubai like Haraj depends on various factors.

On average, the cost to build an app like Haraj typically ranges from $25,000 to $150,000, which depends on the complexity, features, tech stack, and other factors. However, the above numbers are interchangeable depending on the efforts of development.

If you want basic features, tech stack, and other things to develop an app like Haraj, then it can cost you below $25,000. On the other hand, if you want advanced features and functionality for your app, then it will cost you more than $50,000.

Factors Affecting the Cost to Develop an App Like Haraj

As we said above, the cost to develop an app like Haraj depends upon various factors; you must know about them. We have discussed those factors below.

Let’s read about them.

• The Complex Features

The cost to build an app like Haraj heavily depends on the features used and their complexity. If you are choosing complex features for your eCommerce app, then that will cost you more.

For example, if you want advanced security for your app or want to integrate AI, then it will affect the development costs.

• Customization Design

If you want to design an eCommerce app that stands out in the competitive crowd, then you need high customisation, which means higher development. If you want a simpler UI/UX design for your app, like Haraj, then the cost of development will be under budget.

However, on the other hand, unique UI/UX design and high-quality customization can surpass even the maximum cost.

• Technology Used

The technology stack is also a significant point that affects the cost to develop an app like Haraj. The programming language, frameworks, and tools used for development play a role in determining its cost.

If you are building an app like Haraj for Android that has one type of language, for iOS, it’s different.

• Third-Party Integration

The feature of third integration heavily affects the cost of development of your app. This will let you include the payment options, social media integration, real-time analytics, and other smart features in the app.

These third-party services will optimize your eCommerce app and offer a good user experience.

Monetization Strategies for an App Like Haraj

How to make money with an app like Haraj?

If you build a buying and selling platform like Haraj, it can help you earn good revenue. This type of eCommerce app can be utilized in many ways to drive ROI.

Below, we have shared the strategies to help businesses monetize from the eCommerce app like Haraj.

➢ Transaction Charges

Owners of the app, like Haraj, can charge for every transaction made on the app by the users, which is called transactional fees. When the sellers list their products on the app, they can either pay for them or can also feature them prominently.

➢ Premium Memberships

Offer users to purchase a premium membership that will allow them to access added features and other additional benefits. The users with premium membership have to pay certain amounts, which make them eligible for exclusive promotions and new products.

➢ In-App Purchase

App owners should include the feature of in-app purchases that help them earn good revenue with every purchase within the app. When buyers purchase products from the app and use an e-wallet for the payments, that is an in-app purchase.

➢ Sponsorship Ads

Running sponsorship ads within the app is also a good tactic to monetize the app, like Haraj. The app owner can partner with the brands and allow them to run ads and promote themselves within the app, which helps to earn revenue.

How Nimble AppGenie Can Help in Creating a Market-Leading eCommerce App?

Do you have good mobile app ideas to stand out in the competitive app market? It’s time to transform the idea into reality with the right guidance and drive revenue growth.

Nimble AppGenie, one of the best mobile app development companies in Dubai, can be the perfect partner to build your app like Haraj. We will provide you with expert service from our skilled team of developers.

You can consult with our team to convey your ideas, which they can convert into a fully functional eCommerce app like Haraj. Get a free consultation from our team today.

Conclusion

The demand for eCommerce apps like Haraj is booming since a large number of people find it convenient to shop from the online marketplace. An eCommerce app will allow both buyers and sellers a common ground to connect and allow the app owner to earn good revenue.

We have resolved your concern about how to develop a mobile app in Dubai. This article has conveyed to you every detail about building an app like Haraj.

You know what the Haraj app is, how much it will cost to develop a similar app, and the steps to build an app like Haraj. You also got some additional information about the same.

Now it’s time to take the right step and build an ideal eCommerce app for the audience.

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